By Matthew Lord
Their are certain tools that all people who operate an online business must havEver see the movie "Pulp Fiction"?
If not, it's one of the single most bizarre movies ever created. My favorite part is called "The Bonnie Situation." Not only because it's funny (in a disturbing sort of way)...
... But because there's a HUGE Internet marketing lesson in it.
Here's what I mean:
The "Bonnie Situation" is the movie's 3rd "act" where two of the main characters (played by John Travolta and Samuel Jackson - hit men for an L.A. gangster) accidentally kill a man in their car by shooting his head off - splattering his brains and blood and face all over the windows and seats.
(I told you it was a bizarre movie...)
Obviously, they can't drive around in broad daylight like that. And so they pull into a nearby friend's garage. Naturally, this friend (whose name is Jimmy) ain't too happy.
For one thing, it's only seven in the morning, and Jimmy's still in his robe.
But even worse is, Jimmy's wife, Bonnie, is coming home in an hour and a half from her job at the hospital. And Jimmy makes it crystal clear if she finds a dead body in the garage, he's going to get divorced.
No marriage counseling. No trial separation. He's gonna get divorced.
Which gives them less than 90 minutes to clean the car (and themselves), dispose of the body, and get out before Bonnie arrives.
An impossible situation?
That's what they thought.
Until they call their boss - Marsellus Wallace - and beg for help. Nine minutes later a short man in a tuxedo named "Winston Wolf" shows up. And Winston Wolf's one and ONLY job (as far as we know)... is to solve problems. In fact, "The Wolf" has a reputation for pulling off near-miraculous feats for getting Marsellus's goons out of impossible situations.
And needless to say, they were extremely happy to see The Wolf at that exact time and place in their lives.
Which brings us to the movie's hidden Internet marketing lesson:
If you want to be a top Internet marketer - your one and only job is to be the "Winston Wolf" of your niche.
The guy (or gal) who solves problems.
Period.
It's not dazzling people with fancy benefits and claims. It's not capturing email addresses and phone numbers. It's not even necessarily selling anything.
Yes, those things are important - and must happen.
But they will happen much faster, easier and more naturally...if you focus FIRST on your market's most urgent problem(s).
Frankly, if you adopt this mindset - of being the #1 problem solver - I can virtually guarantee your response will be FAR higher.
Even if you don't have the strongest sales pitch or product. And even if you're just starting out, with no experience.
Anyway, here's the bottom line:
Be the "Winston Wolf" of your niche and you almost can't lose. Even if you aren't the "best" Internet marketer on the block.
For more Internet marketing tips like this, go to: http://bensettle.com/blog/interview-with-marketing-insider-ray-edwards
Why Internet Marketing
The world is seriously changing. The Concept of “job for life” has long gone and in today’s rat race is fiercer than it has ever been. Significantly more people go to university so there is far more competition for jobs.
In Other side – if answering honestly, a lot of people they are far from happy in their jobs. Most work for the majority of their lives and rarely earn enough to enjoy life as it is meant to be. Most have quite long hours that keep them from spending as much time with their friends and families as they would like. Most face (sometimes long) commutes to work. And to top it all off most will never , ever be “rich” ( a recent quality publication known as the Sunday Times recently revealed that there was not a single employee in the richest 1,000 people – all of whom were business OWNERS). Now if that’s OK with you then perhaps you’ve got hold of the wrong book. But if you believe you deserve more from life and you’re willing to keep an open mind then you really owe it to yourself to investigate the possibility of starting your own highly successful business … right out of your home office as internet marketing , home business on line
Some good news – thanks to the power and global reach of the internet, creating high levels of income from home has never been easier.
With Internet marketing and a little bit courage, resolve and application it’s really possible to create more than a significant income, in a relatively short space of time.
In this Blog you can find more information about internet marketing ,strategic Internet marketing ,Business Online , Online Home Business ,Etc
- Yusuf Purwanto -
In Other side – if answering honestly, a lot of people they are far from happy in their jobs. Most work for the majority of their lives and rarely earn enough to enjoy life as it is meant to be. Most have quite long hours that keep them from spending as much time with their friends and families as they would like. Most face (sometimes long) commutes to work. And to top it all off most will never , ever be “rich” ( a recent quality publication known as the Sunday Times recently revealed that there was not a single employee in the richest 1,000 people – all of whom were business OWNERS). Now if that’s OK with you then perhaps you’ve got hold of the wrong book. But if you believe you deserve more from life and you’re willing to keep an open mind then you really owe it to yourself to investigate the possibility of starting your own highly successful business … right out of your home office as internet marketing , home business on line
Some good news – thanks to the power and global reach of the internet, creating high levels of income from home has never been easier.
With Internet marketing and a little bit courage, resolve and application it’s really possible to create more than a significant income, in a relatively short space of time.
In this Blog you can find more information about internet marketing ,strategic Internet marketing ,Business Online , Online Home Business ,Etc
- Yusuf Purwanto -
Sunday, December 7, 2008
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment